Public Education / Awareness
(See related pages: Domestic Violence Awareness Month, Sexual Assault Awareness Month, Prevention and DELTA.)
Bravelets™ – there are times in all of our lives where we need to be brave ~ whether for ourselves, for our family, for our friends, or even for a complete stranger. Bravelets™ jewelry is more than just something to wear. They are a symbol of hope, strength and courage. They are designed to help you be brave in the toughest of times. Bravelets™ is not a non-profit organization. We are a for-profit company with giving at our core. We want you to know, when you look at your wrist, hand or neck, that $10 was donated to your cause. We want you to know that you helped make a difference. Buy Domestic Violence Awareness or Sexual Violence Awareness jewelry and $10 from each item is donated to the National Center on Domestic and Sexual Violence. Read Blog.
The Clothesline Project – is a vehicle for women affected by violence to express their emotions by decorating a shirt. They then hang the shirt on a clothesline to be viewed by others as testimony to the problem of violence against women, Brewster, MA.
Denim Day – every year since 1999, Peace Over Violence has run its Denim Day campaign on a Wednesday in April in honor of Sexual Violence Awareness Month. The campaign was originally triggered by a ruling by the Italian Supreme Court where a rape conviction was overturned because the justices felt that since the victim was wearing tight jeans she must have helped her rapist remove her jeans, thereby implying consent. The following day, the women in the Italian Parliament came to work wearing jeans in solidarity with the victim. Peace Over Violence developed the Denim Day campaign in response to this case and the activism surrounding it. Since then, wearing jeans on Denim Day has become a symbol of protest against erroneous and destructive attitudes about sexual assault. In this rape prevention education campaign we ask community members, elected officials, businesses and students to make a social statement with their fashion by wearing jeans on this day as a visible means of protest against the misconceptions that surround sexual assault, Los Angeles, CA.
2016 Toolkit Note: The cost is $5.
Denim Day: Making a Social Statement with a Fashion Statement, Patti Giggans, The Blog, The Huffington Post, May 5, 2016. Copyright © 2016 TheHuffingtonPost.com, Inc.
Domestic Violence – Make it Your Business: Recognize • Respond • Refer Public Service Announcements (Spot 1, Spot 2, Spot 3) – a project of the Colorado Bar Association. Copyright © 2002 Project Design Strategy.
Domestic Violence Awareness Month, National Resource Center on Domestic Violence, Harrisburg, PA. See online tools.
FrameWorks Institute – the mission is to advance the nonprofit sector’s communications capacity by identifying, translating and modeling relevant scholarly research for framing and re-framing the public discourse about social problems. FrameWorks conducts communications research to aid nonprofit organizations in expanding their constituency base, build public will, and further public understanding of specific social issues, Washington, DC. Read Blog.
National Crime Victims' Rights Week, Office for Victims of Crime.
2016 Resource Guide (English and Español)
Resource Guide Archives
National Recovery Month, Substance Abuse & Mental Health Services Administration – aims to promote the societal benefits of alcohol and drug use disorder treatment, laud the contributions of treatment providers and promote the message that recovery from alcohol and drug use disorders in all its forms is possible, Washington, DC.
National Stalking Awareness Month, The National Center for Victims of Crime, Washington, DC.
NO MÁS – a collaborative effort of Casa de Esperanza and NO MORE. More than a translation of a campaign, NO MÁS is a sister campaign developed using original research and input from youth and parents, St. Paul, MN. Read related Blog posting.
NO MORE – is a simple idea with the power to unleash new, major attention to the numbers of people all around us who are hurt ~ directly or indirectly ~ by domestic violence and sexual assault every day and every minute. We all know people who have been touched by this violence but still, domestic violence and sexual assault remain hidden and misunderstood. NO MORE shines a spotlight on these issues. Each of us can use NO MORE to stop the stigma, shame and silence for good. Like the peace sign, the "support our troops" ribbon or the AIDS ribbon, our goal is to use the NO MORE symbol to help unify all people and organizations who want to end domestic violence and sexual assault. See related NO MORE page.
The Pixel Project – an innovative Web 2.0 effort to turbo-charge global awareness about violence against women while raising US $1 million for the Women's Aid Organisation Malaysia and the USA's National Coalition Against Domestic Violence.
Project Youth Safety – funded through a cooperative agreement from the Office of Juvenile Justice and Delinquency Prevention, Project Youth Safety is a comprehensive multimedia, multicultural public awareness initiative promoting child and youth safety at the community level. Project Youth Safety independently focuses on six different child / youth safety issues in six different markets to create issue awareness amongst today's youth.
Public Service Announcement (PSA) Partner Kit, Justice Solutions – describes the National Public Awareness and Education Campaign, in particular, its PSA Plan, which provides resources to help victim assistance organizations tailor PSAs to their local television stations. The kit includes a storyboard, video clips of seven PSAs, and a 20-page guidebook. Together, they make a strong argument for why victim service providers should become PSA Partners and give detailed information on how to do so.
Purple Light Nights®– the goal is to have all residents shine a purple light on every front porch; hang a string of purple lights in every business; and decorate each downtown street tree with purple lights, to send the message that "Domestic Violence Has NO Place In Our Community," King County, WA.
The Red Flag Campaign, Virginia Sexual and Domestic Violence Action Alliance – public awareness campaign to address dating violence and promote the prevention of dating violence on college campuses, Richmond, VA.
Saving Promise Campaign – a national grassroots movement to finally put Domestic Violence Awareness on the map by making it a national priority, changing public perception and heightening awareness. How? Through the following strategic initiatives: public education, cause marketing and branding and cultivating national alliances and support, Washington, DC.
Sexual Assault Awareness Month (English and Español), National Resource Center on Sexual Violence, Enola, PA.
Silent Witness: The People of Kaiser Permanente Tell Their Stories of Domestic Violence – includes stories from the People of Kaiser Permanente, using their own words.
Silent Witness National Initiative – promoting peace, healing and responsibility in adult relationships in order to eliminate domestic murders in the United States by the year 2010, Minneapolis, MN.
Sow -n- Grow – educational child & family advocacy resources on awareness & prevention of child abuse and domestic violence, Franklin, MI.
Start by Believing, End Violence Against Women International – a public awareness campaign uniquely focused on the public response to sexual assault. Because a friend or family member is typically the first person a victim confides in after an assault, each individual's personal reaction is the first step in a long path toward justice and healing. Knowing how to respond is critical – a negative response can worsen the trauma and foster and environment where sexual assault predators face zero consequences for their crimes. Because rapists attack an average of six times, one failed response can equal five more victims. Start by Believing will lead the way toward stopping this cycle, by creating a positive community response, informing the public, uniting allies and supporters, and improving our personal reactions. The goal is to change the world, and outcomes for victims, one response at a time, Addy, WA.
Multi-media presentation (PDF and download)
Social Media Toolkit
Billboard designed by the Art Institute of Colorado, Denver, CO (April 6, 2016). Photo courtesy of Joanne Archambault.
Take Back the Night –serves to create safe communities and respectful relationships through awareness events and initiatives. We seek to end sexual assault, domestic violence, dating violence, sexual abuse and all other forms of sexual violence.
Teen Dating Violence Awareness Month – a collaborative national effort to raise public awareness, increase critical services and support efforts to build healthy relationships and prevent dating abuse, Washington, DC.
UK SAYS NO MORE – a national campaign to raise awareness to end domestic violence and sexual assault. The campaign is a partnership between London-based charity Hestia and NO MORE in the United States. Read about the campaign launch, May 17, 2016.
Week Without Violence – in 1995 the YWCA USA began Week Without Violence to shine a beacon on the need to end the massive assault on women. Today the annual commemoration has become a global campaign involving women, men and children in hundreds of communities in the United States and in countries around the world. Through the website, comprehensive resources are now available to millions of people to help them eradicate violence from their homes, schools, workplaces and communities, Washington, DC.